I’ll admit it…I’m incredibly jealous of my 10 year old’s curly hair! With just a few minutes of work, her hair looks gorgeous, and stays that way – unlike my flat, strait hair. The downside to her curls is that they constantly need more moisture, and easily tangle and get frizzy. Ouidad – “The Curl Experts” have developed an entire line of hair products meant specifically for the needs of folks with curly hair. Whether your hair is wavy, curly, tightly curly, or kinky, Ouidad has special products for your hair. We reviewed Ouidad’s 12 Minute Deep Treatment.
A Little about Ouidad and The 12 Minute Deep Treatment
Ouidad is the name of the woman that started this company which caters to consumers with curly hair. She knows curly hair, because she has lived with it her whole life. She wants people with curly hair to not be frustrated and embarrassed by their untamed curls, but to be able to enjoy them and see them as beautiful hair. She developed an entire line of products for those with curly hair, and has salons across the nation. Her products contain no waxes or heavy oils. The 12 Minute Deep Treatment is designed to penetrate hair to bond with the hair cuticle, leaving hair revived and repaired. All of Ouidad’s products are guaranteed to get hair into its healthiest condition!
Our Experience with Ouidad’s 12 Minute Deep Treatment
Since my daughter, Alyssa, could walk, her hair has been curly, and we’ve taken special care of it. I learned quickly not to brush it when it was dry, and we added moisture to her hair via curling lotions. People with curly hair need to add moisture to their hair, as their hair does not naturally have enough. Not enough moisture on those curls = frizz city!
As Alyssa has gotten older, and her hair has gotten thicker and longer, it has become more of a challenge. It is more prone to knots, and because of that, we have more tears as I comb through her hair. Really, I don’t like making my girl cry just to get a brush or comb through her hair. So, we were excited for her to try the Ouidad’s 12 Minute Deep Treatment, but to be honest, I wasn’t holding my breath. We’ve tried lots of products with mixed results.
The Ouidad 12 Minute Deep Treatment is designed to be used on wet, clean hair. It is the consistency of a thick creme, and is to be applied to the wet, clean hair, and massaged into the scalp. You then cover your head with a shower cap or plastic bag, heat up the hair with a hair dryer, and allow it to stay on the scalp for 12 minutes. When time is up, you apply your regular conditioner, and quickly rinse.
It seemed like a bit of a process for my 10 year old, but she was willing to give it a try. And let me tell you, it was totally worth our efforts! After the first application, Alyssa came running downstairs with a HUGE smile on her face. She was able to brush through her hair with out one painful knot slowing her progress. She kept telling us to feel how silky her hair was. I was happy and relieved too, and was hopefully that this soft supple hair would still be around the next morning. And it was!
Her hair remained tame for many days. Her gorgeous corkscrew curls looked healthy and strong – not brittle and frizzy. It is suggested to use the Ouidad 12 Minute Deep Treatment every 2 weeks for about 6 weeks, and one should continue to use it about once a month. We have stuck to that regime, and are very pleased with the results.
Buy Ouidad 12 Minute Deep Treatment and Other Ouidad Products
This was not a paid post. My own opinions were used based on my perceptions and experience. Thank you to Ouidad who provided the products for review.