Save Childhood – Support Imagination with Pump it Up

How much time did you play imaginative play as a kid? Chances are high that you played more imaginative play as a child than your kids. It is easy to say that video games and TV are to blame for kids playing less make believe because they don’t have the need to be imaginative with today’s technology.

Imaginative Play not just for fun, imaginative play is important for kids for memory building, local reasoning, literacy, concentration skills, and more.  While 94% of moms think it is important for kids to play make believe, only about 67% of us ever play make believe with our kids. So maybe it isn’t the video game and video industry that we should blame. I received information and play passes to Pump It Up to facilitate this post.

What We See, What Kids See

As adults, we see things much differently thanks kids. Sadly, we see the useful, practical aspects of objects. Kids tend to be way more creative and see the fun in objects. Check out a few What We See, What Kids See objects below and more on the Supporting Imagination website.

[slickr-flickr tag=pumpitupexamples]

How creative are you? Take the Imagination Evaluation. I scored a 2 which means I’m more imaginative than most adults and I see possibilities in ordinary things. Yes!

Save Childhood – Support Imagination

Pump It Up is asking parents to join the Save Childhood – Support Imagination by committing to daily imaginative play with their kids. When my kids were toddlers and preschoolers, I was their all day play-mate, we played make believe all day, every day. Sadly, as they have grown older, I’ve found that we don’t play make believe as often as we use to, although they do as siblings all the time. I’m committing today to play make believe more with my kiddos. How about you?

Read on to learn more about the Save Childhood – Support Imagination campaign and how it started.

state-of-imagination-part-1-importance-of-play-infographicAre you ready to commit to playing make believe and imaginative play with your kids? Are you a little out of practice like me?  Don’t worry, Pump It Up is offering fun play activities and tips to get your creativity spurred.

And when you are at a loss, go to your nearest Pump It Up! Creativity abounds at their indoor playgrounds!  They can be on any imaginative adventure there from pirate ships to outer space – their imagination is the only limitation.


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Contest ends at 11:59 pm EST on June 23, 2013 when a winner will be drawn at random. I will notify the winners and they will have 36 hours to respond or another winner will be selected!

This was not a paid post. My own opinions were used based on my perceptions and experience. Thank you to Pump It Up who provided the product for review and giveaway.

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Founder and Lead Blogger at Akron Ohio Moms
Cindy is the top Akron Blogger with her own take on awesome brands for families, where to vacation for families, a beat on local activities and family fun, a knack for getting moms to share , and a house that is always 2 weeks away from a complete remodel!
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